Fashion Movements And The Rise Of Men’s Fashion

London Fashion Week has come to an end and this year was my favourite yet- mainly because I was, and was able to see close people around me be involved so much.

The fashion industry is crazier then ever at the moment with a new level of creative variation, but something that is truly captivating me most is the recent explosion of men’s fashion. For years, fashion has been heavily associated with women. Men who have showed an interest have been viewed in a negative light. But now things are changing.

Taking yesterday’s Ashish show for example, we saw men and women walking together. A celebration of male and female fashion at one. To me, this is a demonstration of the rise of the male fashion consumer and the future unity that both men’s and women’s fashion will hold.

Fair enough, there is a large population of male designers. In fact, the industry is dominated by them. Think Roberto Cavalli, Calvin Klein, Michael Kors, Valentino Garavani and of course the famous duo Domenico Dolce and Stefano Gabbana. But these are the men behind the brand. They are excused by the fact that they are the business, the money and the power.

Now look at the models. These are the people at the front of the brand; the face, the representation, the desire. I bet that if I asked you to name as many fashion models as possible, your list of women would be much greater than that of your list of men. We have Kate, Cara, Tyra, Jordan, Lily, Adriana, Gisele, Naomi and that’s just to name a few. Need I say their last names? And for the men… Tyson Beckford, David Gandy, Francisco Lachwowski, Sean O’Pry and I’m struggling. I have to think about it, like really think about it.

My point is, when it comes to wearing fashion, men have been put in the back seat for years. So far back that they might as well not be in it. Now, I see movement. Working in men’s fashion myself I encounter the men of the future; be it the photographers, the models, the buyers, merchandisers or marketing men. I see their passion and excitement behind the clothes that they wear. It’s now great for men to be interested in fashion. It’s attractive, and this is going to influence something very special in the industry.

I’m not saying that the industry is level just yet, but it’s definitely moving. Fashion is powerful and if genders, races, sexualities and cultures can unite here, then they can unite anywhere. Bring on the next Fashion Week already please- things just got interesting.

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