New Balance Vazee Pace Launch Event

After creating a storm deep in the Moroccan desert with New Balance earlier this year, I was finally able to witness the official launch of the brand’s latest innovation; a performance road running shoe named Vazee Pace. Although I’d endured the full Vazee Pace experience powering through sand-dunes and abandoned dirt tracks in a sweltering 35+ degree desert heat, it only seemed right to test the Vazee Pace in my usual city environment. I was invited down to the London-based launch event to do just that.

Held on a hot summer’s afternoon by international long distance runner and coach Steve Vernon and New Balance Sports Marketing Manager Pete Riley, we were definitely guaranteed to work up a sweat running through the bustling roads of London. Once everybody was kitted out in their fresh Vazee Pace trainers and a sleek all-black kit, we were ready to take to the streets. Beginning at Runner’s Need store we were led down the river, past Big Ben, through gravel gateways and finally settled on a grassy embankment in the heart of London for some group fartlek training.

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Brand new trainers can sometimes be a pain to wear in, but this wasn’t the case for the Vazee Pace. The shoes are lightweight yet supportive- a reliable trainer causing no discomfort whatsoever. Just what anybody wanting to put their fitness ability to the test needs! Highly responsive REVlite technology allows for the Vazee Pace to be resilient and influence the wearer to experience ultimate responsiveness and speed.

The New Balance design team undertook studies around the human foot moving at a variety of speeds to help achieve the shoe’s second-skin like fit, which provides comfort for the wearer whilst complimenting the unique under-foot experience. Taking inspiration from Team New Balance professional athletes such as World Champion Jenny Simpson and reigning World Champion triathlete Miranda Carfrae, the Vazee Pace is designed to help it’s owner reach peak performance.

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Women’s Vazee Pace
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Men’s Vazee Pace

Vernon and Riley definitely know their stuff and after an intense session it was time to sweat all the way back to base. The whole group were impressed with the Vazee performance and many left the building with the trainers still on their feet!

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So, the Vazee Pace have taken on a desert storm and the big smoke and have tackled both without fail. I made sure to get my hands on my very own pair to accompany me wherever I find myself in the world and have no doubts that they are up to the challenge. Well done New Balance, you’ve created a winner.

Fancy experiencing the storm for yourself? Find your pair in store at Runner’s Need or online at newbalance.co.uk, RRP £100.

Pssst! Missed the campaign? See it for yourself right here!

Nostalgic Nomad X Tigeress Lifestyle Part One

Tigeress Lifestyle has joined up with the amazingly talented Ntando Brown of NostalgicNomad.com to bring you fringing, leather, shadows and a secret London location. Here’s part one…

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“That space between half sleep and half awake has always been occupied by my unfaltering nostalgia…

…a Nomad I will remain, in love with and cradled by the unknown.”


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Find more from Ntando Brown online or make contact right here…

nosnomad@gmail.com

www.nosnomad.com

CocoWhite X LoveSian

One of my favourite fashion and beauty bloggers Sian Peters, has teamed up with trendsetting brand Cocowhite to give you the chance to get your hands on some sought-after products… for free!

Cocowhite is the new health brand that the beauty industry can’t get enough of. They’re created a convenient and healthy way to whiter teeth in just one little package. Taking the traditional method of oil pulling, which involves swishing oil in your mouth for nearly 10 minutes to reduce bacteria and whiten teeth, Cocowhite provide the perfect dosage in handy little packets so that you’re good to go! Each box contains 14 sachets to be used over 14 days and LOVESIAN has got her (perfectly manicured) mits on some to give to you!

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Oil pulling might sound a little scary, but it’s a proven natural way to whiten teeth. It reduces the amount of harmful bacteria in your mouth and fights plaque (a biofilm of bacteria on the teeth)! Plaque isn’t your friend- it discolours teeth and leads to bad breath and can even cause gum inflammation. When oil pulling, this harmful bacteria gets stuck in the oil and dissolves. Simple!

For your chance to win and try Cocowhite for free, head over to LOVESIAN for details before the competition ends on Wednesday 15th July at midnight, or find her on instagram @lovesian. Good luck! xx

New Balance Experience The Storm

The sun may be shining in London today but a New Balance storm has hit the world and I’m right in the middle of it! 

I was lucky enough to feature in the newest campaign for New Balance, which has been released globally today. Running through the heat-ridden desert of Morocco, tired and exhausted I’m caught in a storm. But this isn’t just a storm, it’s a New Balance storm featuring the likes of Aaron Ramsey, Adnan Januzaj and Vincent Kompany amongst many more famous sporting faces.

I’ll be posting all of the behind the scenes action right here on Tigeress, but right now it’s time to #ExperienceTheStorm…