London Collections Men- the men’s version of London Fashion Week- hit the city this weekend for the second and final time this year. The biannual event held every January and June highlights the growing popularity and importance of men’s fashion- a celebration of the British menswear industry. Myself and my boyfriend, Aaron, headed to some of the shows with Select Model Management to see what’s next for menswear.
I was surprised at just how coherent the shows were, many influenced by world issues and the impact that they have on society. On us. QASIMI did particularly well at communicating this by hosting a digital presentation. Mounted screens showed shocking images of war alongside children viewing the ongoing violence that surrounds them. Other similarities included colour scheme, key items and ummm, sand…
It’s clear that whites, nudes and beiges are going to be a hit. Oh and soft and dirty pinks (yay)! There was a lot of red and orange adding contrast to the otherwise pale colours. Blue and yellow also made the cut. Key items wise we’re talking below-the-knee lightweight tailored jackets, sandals and wide leg pants. It was all very desert I have to say, which brings us on nicely to the sand. Both CMMN SWDN and BERTHOLD had sand on set and QASIMI replaced sand with a sand dune shaped metal structure. Take a look for yourself. Here’s the best of the shows in pictures…
Tigeress Lifestyle 
